![]() 80% of creative entrepreneurs say YouTube provides opportunities they wouldn’t get from traditional media Other top videos include “Johny Johny Yes Papa” by LooLoo Kids, “Bathsong” by Cocomelon, “Shape of You” by Ed Sheeran, and “See You Again” by Wiz Khalifa and Charlie Puth. “Baby Shark Dance” is a lighthearted video that features two kids singing a catchy song against an animated, two-dimensional underwater background. MrBeast surpassed Pewdiepie as the most-subscribed YouTube creator with over 112 million subscribersĪccording to BBC and several other news outlets, MrBeast became the most-subscribed YouTuber in November of 2022 when he surpassed Pewdiepie’s 111 million subscriber count. More impressively, they found that more than 5,500 channels have at least 1M subscribers. Oxford Economics’ The State of the Creator Economy report revealed that over 45,000 YouTube channels in the US have at least 100,000 subscribers, as of December 2021. Over 5,500 YouTube channels in the US have at least 1M subscribers Source: Oxford Economics YouTube creator statistics 19. Oxford Economics’ survey revealed that 79% of small businesses use YouTube as a cost-effective alternative for staff training. These days, it’s a common way for small businesses to offer staff training for tasks that don’t require hands-on training. YouTube is a cost-effective way to get a lot of things done. 79% of small businesses use YouTube for staff training In Oxford Economics’ survey, 75% of businesses agree that using YouTube throughout the pandemic helped their business through the ordeal.Ĩ3% agree using YouTube throughout the pandemic helped their organization adapt. One of the ways businesses adapted was by building an online presence across multiple social media platforms, namely YouTube and TikTok. When COVID-19 brought the world to a halt due to government-imposed shutdowns, businesses around the world had to adapt in order to survive. 75% of small businesses believe having a presence on YouTube helped their businesses sustain the impact of COVID-19 That’s probably why 85% of small businesses agreed that YouTube helps them reach new audiences when Oxford Economics surveyed over 6,000 creators. While you should do this anyway so you don’t have to rely on third-party platforms, you’ll have to spend a lot of time building that audience. When you only use your website for marketing, you have to build your audience yourself. One of those is the way in which they have their own built-in audiences. Social media platforms like YouTube make great marketing platforms for a variety of different reasons. 85% of small businesses believe YouTube helps them reach new audiences This is great as it demonstrates the ability for many creators to earn an income just from making YouTube videos. ![]() ![]() When Oxford Economics surveyed 6,000 creators for their report, they found that 72% of them agreed that they earned a substantial amount of money from the ads that play throughout their videos. 72% of creative entrepreneurs say YouTube ads are an important source of income for them Source: Statista 5 YouTube marketing statistics 15. While 22% go to the “Other” category, 20% go to Music, 19% go to People & Blogs, and 7% go to Film & Animation and Gaming each. ![]()
0 Comments
Leave a Reply. |